The Bulgarian version is run by the Malta-registered Kaizen Gaming International Ltd. under National Revenue Agency licences for casino games, sports betting and betting on random events, in euros. As of 15 October 2026 new casino customers get 100% on the first deposit up to €1 500 and up to 150 free spins, sports newcomers 100% up to €100.
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Site version for Bulgaria
Market position: Betano, GEO Bulgaria
Choose a metric to see its trend
Chart step: Month. One point per month.
Market position over time
Alphawin. Right below. Value at end of period: #7 of 22. No change over August. Pin chart selection
Betano. You are viewing. Value at end of period: #6 of 22. Down: 1 over August. Pin chart selection
Palms Bet. Right above. Value at end of period: #5 of 22. Up: 1 over August. Pin chart selection
Select a casino in the legend to highlight its chart.
#1#12#22
Dec2024Apr2025Aug2025Oct2025Dec2025Apr2026Aug2026
Monthly data↓
Chart data comparison for "Market position over time". Step: Month. Values at the end of each period.
Period
Alphawin
Betano
Palms Bet
#9 of 22
#5 of 22
#6 of 22
#9 of 22
#6 of 22
#5 of 22
#9 of 22
#4 of 22
#5 of 22
#9 of 22
#4 of 22
#5 of 22
#9 of 22
#4 of 22
#3 of 22
#9 of 22
#3 of 22
#4 of 22
#8 of 22
#4 of 22
#6 of 22
#8 of 22
#6 of 22
#5 of 22
#9 of 22
#5 of 22
#6 of 22
#9 of 22
#4 of 22
#6 of 22
#10 of 22
#5 of 22
#6 of 22
#9 of 22
#5 of 22
#6 of 22
#8 of 22
#5 of 22
#6 of 22
#9 of 22
#5 of 22
#6 of 22
#9 of 22
#5 of 22
#6 of 22
#8 of 22
#5 of 22
#6 of 22
#9 of 22
#5 of 22
#6 of 22
#9 of 22
#5 of 22
#6 of 22
#7 of 22
#5 of 22
#6 of 22
#7 of 22
#5 of 22
#6 of 22
#7 of 22
#6 of 22
#5 of 22
Branded demand share over time
Palms Bet. Right below. Value at end of period: 4.7%. No change over August. Pin chart selection
Betano. You are viewing. Value at end of period: 5.8%. Up: 0.1% over August. Pin chart selection
Alphawin. Right above. Value at end of period: 5.8%. Up: 0.1% over August. Pin chart selection
Select a casino in the legend to highlight its chart.
10%5%0%
Dec2024Apr2025Aug2025Oct2025Dec2025Apr2026Aug2026
Monthly data↓
Chart data comparison for "Branded demand share over time". Step: Month. Values at the end of each period.
Period
Palms Bet
Betano
Alphawin
7%
8.6%
3.2%
6.2%
7.5%
2.8%
6.8%
8.2%
3%
6.3%
9.4%
3.5%
6.4%
7.8%
2.9%
6.3%
9.4%
2.8%
5.7%
7%
3.1%
6.4%
5.2%
2.9%
5.8%
5.8%
2.6%
6.1%
6.1%
2.7%
5.8%
5.8%
2.6%
5.6%
5.6%
3.1%
5.6%
6.9%
3.1%
4.1%
6.1%
3.4%
4.9%
7.3%
3.3%
5.8%
7.1%
3.9%
4.7%
7%
3.1%
4.6%
5.7%
3.1%
4.6%
5.6%
5.6%
4.7%
5.7%
5.7%
4.7%
5.8%
5.8%
Search results position over time
Inbet. Right below. Value at end of period: #3. No change over August. Pin chart selection
Betano. You are viewing. Value at end of period: #2. No change over August. Pin chart selection
Winbet. Right above. Value at end of period: #1. No change over August. Pin chart selection
Select a casino in the legend to highlight its chart.
#1#3#4
Dec2024Apr2025Aug2025Oct2025Dec2025Apr2026Aug2026
Monthly data↓
Chart data comparison for "Search results position over time". Step: Month. Values at the end of each period.
Period
Inbet
Betano
Winbet
#4
#2
#1
#3
#2
#1
#3
#2
#1
#3
#2
#1
#3
#2
#1
#3
#2
#1
#3
#2
#1
#3
#2
#1
#3
#2
#1
#2
#3
#1
#2
#3
#1
#3
#2
#1
#2
#3
#1
#2
#3
#1
#2
#3
#1
#2
#3
#1
#2
#3
#1
#2
#3
#1
#2
#3
#1
#3
#2
#1
#3
#2
#1
Traffic market share over time
Тото (Български спортен тотализатор). Right below. Value at end of period: 5%. Down: 1.8% over August. Pin chart selection
Betano. You are viewing. Value at end of period: 7%. Down: 0.1% over August. Pin chart selection
Palms Bet. Right above. Value at end of period: 8.3%. Up: 1.6% over August. Pin chart selection
Select a casino in the legend to highlight its chart.
15%7.5%0%
Dec2024Apr2025Aug2025Oct2025Dec2025Apr2026Aug2026
Monthly data↓
Chart data comparison for "Traffic market share over time". Step: Month. Values at the end of each period.
Period
Тото (Български спортен тотализатор)
Betano
Palms Bet
8.5%
7.6%
9.1%
8.4%
7.7%
9.1%
8.3%
7.7%
9.1%
8.4%
7.8%
9.4%
10.8%
10.8%
12.3%
10.9%
10.7%
12.1%
11.1%
12.1%
10.8%
10.7%
12%
10.8%
10.7%
12%
11%
10.7%
11.8%
10.8%
7.6%
8.4%
7.8%
5.8%
8.3%
7.6%
6%
8.3%
7.4%
7.3%
7.6%
9.6%
7.1%
7.6%
9.5%
7.7%
8.5%
7%
7.2%
8.2%
6.8%
6.5%
7.5%
6.7%
6.6%
6.8%
6.8%
6.8%
7.1%
6.7%
5%
7%
8.3%
22 casinos in Bulgaria compared month by month (December 2024 – August 2026). Market place: by the mean of the brand demand share and the traffic share. Brand demand share: the share of searches for the brand name. Search position: the place by the number of queries the brand's sites rank for in the country's organic results. Traffic market share: the share of the estimated organic search traffic of the brand's sites.
Bonuses: Betano, GEO Bulgaria
Welcome offer
Bonus 100% + 150 FS up to €1,500 for the first deposit
Deposit
Bonus
Max. bonus
Free spins
Wagering time
Deposit 1
100%
€1,500
150 FS
14 days
Deposit 1
Bonus
100%
Max. bonus
€1,500
Free spins
150 FS
Wagering time
14 days
Casino first deposit bonus «Бонус за първи депозит – Казино»
Chosen with the first deposit, not valid for sports or live betting. Wagering within 14 days: slots count 100%, table games and live casino 25%, baccarat 0%; bonus bets up to €2.5 per spin. Free spins are credited the day after the deposit and last 7 days.
Five-reward welcome package «Твоят старт с 5 награди»
A welcome bonus for new customers built of several consecutive steps, each with its own reward; one per customer. Cancelling or withdrawing before all steps are completed can forfeit the later rewards.
200 no-deposit free spins for new customers «200 FREE SPINS БЕЗ ДЕПОЗИТ»
For a new customer, with no deposit: 50 free spins on registration with a promo code, another 150 after the account is verified within 48 hours. All 200 spins are only for the 5 Burning Clover Clover Chance slot from EGT Digital.
Sports welcome bonus up to €100 «Начален Бонус Спорт»
A 100% sports first-deposit bonus of up to €100.00 in bonus funds for a deposit of €5 or more, chosen with the first deposit. Deposit plus bonus are wagered 7 times on sports within 30 days at odds of 1.50 or more; Skrill and Neteller deposits do not qualify.
Mission with a free bet and free spins «Мисия: Шампионска Лига»
A Champions League sports mission paying a €10 free bet and 20 free spins.
Weekly live casino cashback «Казино на Живо Cashback»
Every week part of the live-casino losses comes back as cashback; a separate BG Roulette Cashback covers the Bulgarian roulette.
Refer a friend programme «Препоръчай приятел»
100 free spins for each invited friend, up to 1000 spins (10 referrals); the offer is valid for up to 7 days from registration.
Free spins for topping up the account with smart payments.
Odds boosts and accumulator bonus «Bet Builder Boost»
BB BOOST of up to 25% on Bet Builder bets, Super Odds, 10% and 19–20% Super Boosted odds, an ACCA Bonus adding to accumulators, for example +15%, and the Betano Master game.
Personal no-deposit bonuses «Мултибонус» and «Казино бонус»
The Multibonus is wagered 5 times on sports and virtual sports or 12.5 times in the casino within 7 days, casino bets up to €5 per round; the Casino Bonus 12.5 times in the casino within 7 days, slots 100%, table and live games 20%, bets up to €2.5.
Golden chips, game vouchers and risk-free token «Златни чипове»
Golden chips for the live casino and game vouchers last 7 days, chip winnings carry no wagering; a risk-free token returns a losing bet as a free bet; a cash bonus with no wagering waits 30 days to be accepted.
EGT Digital tournament and promotions «Парти Понеделник», «Lucky Rounds»
An exclusive tournament on EGT Digital games, the Party Monday and Lucky Rounds promotions, and the Betano Club.
Terms read on the site on October 15, 2026 during the visit from the country. Bonuses and their terms change; what the site did not state is marked “—”.
Products
Betano's Bulgarian version: a sportsbook from the Bulgarian First League to snooker and politics betting with odds boosts and Bet Builder, a casino of 3823 slots and 1207 jackpot games from 44 providers, live casino from Evolution, Pragmatic Play and Playtech with exclusive Bulgarian-speaking Betano tables, live poker and esports; the menu also holds virtual sports, fantasy and Betano Social.
Live casino
Tables from Evolution, Pragmatic Play Live, Playtech Live, BetGames, Ezugi, Skywind and 7 Mojos Live: roulette, blackjack, baccarat (76 games), poker and the game shows Crazy Time, Monopoly Live, Mega Ball and Funky Time; exclusive Betano tables with Bulgarian-speaking dealers — Betano Bulgarian Roulette from 0,10 €, Betano Bulgarian Blackjack and Blackjack Gold from 5 €.
Poker
11 live-casino poker games played against the dealer: Texas Hold'em Bonus Poker, Ultimate Texas Hold'em, Casino Hold'em, 2 Hand Casino Hold'em, Three Card Poker with a pair-plus side bet paying up to 100 times the stake, Caribbean Stud Poker, Jacks or Better Draw Poker and 3 Card Brag; demo versions of Caribbean Poker, Jacks or Better Poker and 4 of a Kind Bonus Poker.
Esports
Betting on Counter Strike, League of Legends, DOTA 2, Valorant, Rainbow Six, Arena of Valor, Mobile Legends, King of Glory and Overwatch 2 — ESL Challenger League, EMEA Masters, Elisa BreakOut Series, Logitech G Pro Series and other tournaments, with Tournaments and Upcoming tabs.
Mechanics and features
Progressive and networked jackpots across 1207 games, casino tournaments, sports missions paying a 10 € free bet, a weekly live-casino cashback, Cash Out, Betano Master with a shared 5.000,00 € pool and 100 free spins per invited friend; for control of play, deposit limits, session timers, breaks and self-exclusion.
Jackpots
1207 games with progressive jackpots, where part of every stake goes to the prize pool until it is won, and fixed ones; the networked Clover Chance, Bell Link, Golden Coins Link and Diamond Tree JP series, jackpots of Amusnet, Pateplay, Playtech Jackpot Blitz, SYNOT, NetEnt and CT Interactive; on show, Age of the Gods: Roulette at 191.039 €.
Tournaments
Casino tournaments on providers' games, including an exclusive EGT Digital tournament; the sports menu has its own Sports Tournaments.
Missions
Sports missions on single matches and tournaments — a Champions League mission and an N.E.C. – Levski Sofia mission; the next missions (Top Leagues) are shown ahead with a countdown, and there is a History tab.
Conditions: A mission pays a 10 € free bet.
Responsible gaming
Deposit limits, session timers, breaks and self-exclusion (also through the National Revenue Agency), an anonymous self-assessment test, protection of minors with advice to install NetNanny or SafeToNet, a dedicated responsible gaming site and contacts of the Solidarnost gambling addiction centre.
Conditions: Limits are set in the profile (Player Protection) or through customer service; no account is opened for anyone under 18, and every new registration is age-checked.
