GiG (Gaming Innovation Group, legal entity GiG Software PLC) supplies online casino and sportsbook operators with its X-Suite technology and managed services. The company dates back to 2008 and operates out of Malta (headquarters in St Julian's, hubs in Madrid, Barcelona, Marbella and Toulouse); its shares trade on Nasdaq First North Premier Growth Market (GiG SDB) and OTCQX (GIGXF), it obtained ISO 20000 certification in 2022 and in 2026 bought 80% of 888AFRICA. GiG cites 70+ brands, 400+ employees, 16+ years of experience, and licences and activity in more than 30 markets, including Malta, Spain, Sweden, the United Kingdom, Brazil, Canada, the Philippines, Peru, the US, Switzerland, Estonia and Latvia.
The X-Suite is built on CoreX, a cloud-based, modular platform with an API-first, event-driven microservices architecture for many brands and verticals; per GiG it is live in over 25 markets, and in July 2026 it was certified for Spain, where clients are moving to it from GiG's legacy platforms. Its core is Player Account Management (PAM), and third-party integrations add 10K casino games and 700+ payment methods. The SportX sportsbook, backed by the GiG Tracer analytics suite, covers 50+ sports and 5K leagues with 80K pre-match and 45K live events a month per GiG, plus racing, esports and virtual sports; trading and risk management run 24/7 in several languages.
SweepX brings the CoreX infrastructure to social sweepstakes casinos in North America and LATAM and has been live online since January 2025. The Actual Intelligence AI line-up combines the LogicX rules engine, the DataX data platform, the GiG Assistant AI layer, the X Site Custom Frontend Builder and the GRE 2.0 recommendation engine; GiG cites 2.4 billion data points a month, a 43% conversion increase and 33% more weekly deposits, and since March 2026 it has worked with VAIX on AI personalisation. ServiceX runs support, KYC, payments, player protection, affiliates, SEO, social media, PPC and CRM for operators, the turnkey solution adds the casino vertical, a mobile app, a custom front end and omni-channel solutions. GiG cites go-live in 12–14 weeks, 99.9% uptime and a flexible SaaS model.
Clients GiG names for its platform include Betsson (since 2020, including Inkabet in Peru and Rizk in Germany and Serbia), LuckyDays (since 2019: Europe, Latin America, Canada, Mexico), L7 Entertainment in Sweden, PowerPlay, Casino Time, Miki, SpinAway, GoldenPark and Kings Media Ltd in Ontario, River Cree Resort & Casino in Alberta, where GiG has worked since the market opened in July 2026, The Football Pools, ITV Win, Betzone and Aspers Group in the UK, Betway in Portugal, Bplay in Argentina, William Hill and FeniBet in Latvia, PlayStar in New Jersey, Crab Sports in Maryland, Full Games SA in Angola, and GRAN|MADRID, Palasino, Mooir eGaming Ltd, Strike Games and Luckiest.com. GiG also has deals or partnerships with Grand Casino Basel, Casumo, Suprnation, Starcasino, LuckyBet, Moosh, JOY Enterprise B.V., Grupo Boldt and Primero, shows NetBet and Casino Barcelona among its client logos, and names bet365, Novibet, Merkur, Rainmaker, Matching Visions and Avento Group as GiG Comply partners.1–8,15
