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Affiliate program review

22Bet Partners

22Bet Partners is a casino and sports betting affiliate program that says it has been driving traffic since 2017 and covers more than 80 GEOs. It pays RevShare of up to 50% as lifetime revenue and CPA of up to 800 €; the hybrid also brings lifetime revenue, and the Special Deal has terms open for discussion. Commissions are paid once a month, by the 15th for the previous month, once earnings exceed $100, and under the agreement a negative balance is carried over to the next month. Below are the rates, payouts, products, GEOs and a comparison with similar programs.

Checked by the editorial teamVersion of How we check

Screenshot of the 22Bet Partners affiliate program website

Review card

Founded
2017
Payout frequency
Monthly
Payout methods
E-wallets, Crypto, Bank transfer

Commission models

The rate and the reward of each model, as the program publishes them.

Commission models of 22Bet Partners
RevShareshare of the revenue from referred playersup to 50%Lifetime; the agreement sets 20%, cut to 15% and 5% after 6 and 12 months without new FTDs
CPAper first deposit (FTD)up to €800Up to 800 €; fraud, bonus abuse and self-exclusion do not qualify for CPA
HybridRevShare + a fixed amount per FTDOn requestLifetime revenue, rate set individually

About the program

22Bet Partners promotes sports betting and casino; partners' testimonials also mention the 22Bit brand. The program says it has been driving traffic since 2017, claims more than 80 GEOs and more than 400 payment methods, runs in-house brands and shows statistics in real time; the affiliate agreement has been effective since January 1, 2017. An approved partner gets a dedicated manager; players are assigned through unique tracking links with first-party attribution, the default attribution window is up to 30 days, and postback/S2S tracking is available on request.

The models are RevShare, CPA and a hybrid, plus a Special Deal with terms open for discussion; final terms are set individually based on GEOs, traffic quality and volumes. RevShare is lifetime revenue of up to 50%, CPA goes up to 800 €, and the hybrid also brings lifetime revenue. The agreement sets the partner's earnings at 20% of the operator's net profit from the partner's players, profit being the player's stakes minus winnings; with no new FTDs for 6 months the share drops to 15%, and after 12 months to 5%. Players marked as fraudulent or bonus abusers, players who self-exclude and customers with a chargeback do not qualify for CPA.

Commissions are calculated monthly and paid by the 15th for the previous month, provided the payment details were agreed with the manager and earnings exceed $100; a smaller sum moves to the next period. Under the agreement a negative balance is also carried over to the next month, and the manager clarifies how it applies to the chosen model before launch. High rollers — players with negative net revenue of at least $10 000 in a month — follow a separate rule: if the partner's net revenue for a brand that month is minus $2000 or more, the high roller's negative is carried forward and offset only against that player's future revenue. Payout methods include e-wallets, crypto and bank transfer; the program adds no internal payout fees, though network or payment-provider fees may apply. Technical failures can delay payouts by up to 2 months. Spam, click-under and pop-under need the team's approval, and contextual ads or domains with the brand name are not accepted.

Minimum payout
$100
Negative balance
Carried over to the next period

Products

Verticals and brands the program accepts traffic for.

Verticals

  • Casino
  • Sportsbook

Brands

  • #22 overall

    22bet

    Operator company
    NovaPulse Ltd

    A sportsbook and casino platform combining an extensive sports and esports betting line, in-browser poker, and live tables from Evolution, Pragmatic Play, and Winfinity.

    • Sportsbook
    • Casino
  • 22Bit

    Operator company
    Operator not specified

Program GEOs

Countries the program accepts traffic from, and countries closed under its rules.

The program's GEOs haven't been confirmed by sources yet.

Comparison with other programs

Two programs with a similar profile: one with worse terms, one with better. Rates and payouts follow the published terms as of the check date.

Terms of 22Bet Partners compared with similar programs
RevShare888 Affiliatesup to 40%22Bet Partnersup to 50%Growe Partnersup to 50%
CPA888 AffiliatesOn request22Bet Partnersup to €800Growe Partnersup to €1,000
Hybrid888 AffiliatesOn request22Bet PartnersOn requestGrowe Partners40% + from €100
CPI888 Affiliates—22Bet Partners—Growe PartnersOn request
Sub-affiliate888 AffiliatesOn request22Bet Partners—Growe Partners3%
Minimum payout888 Affiliates$25022Bet Partners$100Growe Partners$100
Payout frequency888 AffiliatesMonthly22Bet PartnersMonthlyGrowe PartnersMonthly
Negative carryover888 AffiliatesYes22Bet PartnersYesGrowe PartnersYes